large product photo   Seneca Company Overview Booklet

The Seneca Overview booklet is an 8.5 x 11 booklet with 16 stitched pages. The cover uses 100# matte coated stock, burgundy foil stamping and gloss and dull spot aqueous treatments to "POP" the rays of the graphic. Coating also helps prevent fingerprinting and spine cracking.

The concept ties very different divisions into the umbrella company logo using a visually effective abstract fractal graphic.

The interior pages utilize button graphics to tie each division into the overall design as well as to the corresponding website. Each sell sheet has a proprietary collage of images specifically oriented to the division in question. Clean line text keeps information readable and current. Each side as division specific contact information, designed to be self contained, back to front, sell sheets for each division of the company.
kimrobinsondesign | 1174 delia avenue akron ohio | phone: 330.475.7207